The Etsy Visibility Accelerator:

A six month group coaching program to create daily sales on Etsy without the social media grind!

Sage B.

“Being a part of the EVA membership has totally changed the trajectory of my shop this year."

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Your products are good. The problem is that nobody's finding them. 👀

Let me guess. You've got real products, real passion, and you're putting in real hours. But the sales aren't matching the effort.

Whether you're just getting started or you've been at this for a while, the problem usually isn't what you're selling. It's that Etsy isn't sending anyone to see it.

Does this sound familiar?

  • You just opened your shop (or you're about to) and you're already overwhelmed trying to figure out where to even start
  • You get a rush of sales during the holidays and then watch them completely disappear, leaving you rebuilding from zero every single time
  • People are visiting your shop but not buying, and you can't figure out if it's your keywords, your photos, your prices, or something else entirely
  • You keep adding new products hoping something takes off, but your shop is all over the place and the consistent traffic never comes
  • You're making a sale here and there but have no idea why, so growing feels impossible without just guessing

What if the fix wasn't more products, more platforms, or more hustle, but a clear strategy that gets your shop found by buyers who are already looking for what you sell?

What happens when Etsy finally understands your shop:

This isn’t about chasing trends, posting on social media, or getting lucky.

This is what happens when your shop is built in a way Etsy can actually read, understand, and show to the right buyers:

  • Sales start coming in consistently not just during the holidays, but throughout the year
  • You begin showing up on page one for multiple searches instead of being buried where no one sees you
  • Traffic increases because your listings are finally aligned with what buyers are searching for
  • Conversion improves because the right people are finding your products
  • You stop guessing and start understanding exactly what’s working (and why)
  • Your shop gains momentum where one sale leads to another, instead of starting from zero every time

And this isn’t theoretical. These are the kinds of results sellers are seeing when they apply this work:

  • “I’ve already made 5 sales on a brand new product line just from adjusting keywords.”
  • “I’m now on page one for seven different searches!”
  • “My revenue is up 30% this month.”
  • “I had 5 repeat buyers out of my last 6 orders.”
  • “I published a listing yesterday and it’s already showing up on page one.”
  • “Within 3 hours of updating my keywords, we made our first sale.”
  • “I just had my two best months ever and finally feel like my shop is working.”

This is what it looks like when your shop stops being invisible and starts being understood.

Introducing the 6-month
Etsy Visibility Accelerator

This program is your complete roadmap to building a high-converting, optimized Etsy shop that attracts organic traffic and converts consistently, no social media required. This high-touch group coaching program is designed exclusively for Etsy sellers who want consistent, organic sales without the hassle of fighting the social media algorithm. It’s the only Etsy-focused program that combines a step-by-step curriculum, expert coaching, accountability, and real-time support to help you help you become a go-to shop on Etsy, with a steady flow of organic traffic and reliable sales.

With this program, you’ll gain the skills and confidence to:

  • Optimize your listings for maximal visibility
  • Leverage precise keyword research
  • Develop a focused product line that builds authority
  • Create professional, high-converting product photos
  • Analyze and optimize your shop’s performance
  • Establish a sustainable revenue stream
 

NOTE: This program isn’t just about quick fixes; it’s about building a sustainable, profitable Etsy shop that stands out. With our focused approach, you’ll gain the expertise and tools to consistently reach your ideal buyers, so you can stop guessing and start selling.

Limited spots are available in this cohort so please join or schedule your application call now.

What you get inside...

Here’s exactly what you’ll gain access to in this comprehensive 6-month program:

A Step by Step Curriculum for Consistent Sales

The curriculum is designed to help you stop guessing and start making consistent sales on Etsy. You’ll learn how to structure your product line, choose the right keywords, and optimize your listings so Etsy actually understands your shop and starts sending you the right buyers.

Twice Monthly Coaching Calls

Join two live calls each month for real-time problem solving, targeted and personalized strategy advice, ongoing motivation and accountability, and expert insights about your Etsy shop.

Daily Q&A in the Community

Monday through Friday, get your questions answered by Sarah and connect with fellow sellers to share wins, insights, and support. Whether it’s about your shop setup, listings, or strategy, you’ll get direct feedback to help you stay focused and make the necessary adjustments.

Bi-Weekly Accountability Check-Ins:

Building a successful Etsy shop isn’t a solo journey, and that’s why accountability is key. In the Etsy Visibility Accelerator, you won’t just get the tools and strategies you need, you’ll also have regular check-ins from Sarah to ensure you’re staying on course.

Inside the Curriculum:

Each part of the curriculum builds on the last, so you are not guessing what to do next or jumping between random strategies. You are following a clear path that helps Etsy understand your shop and start sending you the right buyers.

Build buyer trust and Etsy credibility from the ground up. In this module, you’ll:

  • Lay the legal and professional foundation your shop needs to grow with confidence

  • Optimize your shop bio, branding, and policies so Etsy recognizes your shop as credible and relevant

  • Polish your storefront to help convert visitors into buyers who trust your brand

Because showing up in search is great, but converting that traffic into sales starts here.

Create a product lineup that’s profitable, intentional, and built for sales. In this module, you’ll:

  • Choose a focused, profitable niche using practical strategies and real market demand

  • Build out a cohesive product line that supports your niche and captures year-round sales

  • Create a 12-month production calendar based on seasonal search trends so you’re always listing at the right time, not playing catch-up

This is where Etsy visibility gets strategic. When your niche and product lineup work together, the algorithm takes notice. That means you get sales quicker than when you were putting up random listings and hoping for the best. This strategy is going to change your business.

Use data (not guesswork) to make your listings stand out. In this module, you’ll:

  • Learn how to identify high-impact keywords that align with your products, niche, and actual buyer behavior

  • Analyze competitor shops to uncover what’s working in your space and how to position yourself even better

  • Optimize your titles, tags, and descriptions so Etsy’s algorithm knows exactly who to show your listings to

We’re not just talking about keyword best practices here. We’re digging deep into your data, your performance, and your niche strategy to help you rank with purpose.

And when you rank better, you sell better.

Turn browsers into buyers with visuals that actually convert. In this module, you’ll:

  • Learn simple, effective product photography techniques that instantly upgrade your listing quality

  • Create cohesive, on-brand visuals that help build trust and recognition with your audience

  • Showcase your products in a way that gets more clicks and more conversions without needing a professional studio setup

Because even the best SEO can’t save a listing with unclear or unconvincing photos. This module helps you get it right.

Dial in the backend details that drive buyer confidence and repeat purchases. In this module, you’ll:

  • Develop a pricing strategy that protects your profits and appeals to your target customer

  • Upgrade your packaging to create a memorable unboxing experience that boosts reviews and return buyers

  • Set up streamlined, competitive shipping policies that reduce abandoned carts and increase conversion rates

Because the way you price, package, and ship your products doesn’t just affect your margins. It shapes your entire customer experience.

Get your listings in front of the right people and turn views into sales.
In this module, you’ll:

  • Write keyword-rich titles that are optimized for both Etsy’s algorithm and real buyers

  • Craft descriptions that naturally incorporate SEO while clearly communicating product value

  • Select and organize your tags the right way so your listings show up in more searches without relying on luck

This is where visibility becomes strategic. You’ll stop guessing and start formatting every listing to work smarter for you in Etsy search, fast.

Use your shop data to grow faster and rank higher on repeat. In this module, you’ll:

  • Learn how to read and interpret your Etsy stats so you know exactly what’s working (and what’s not)

  • Track performance over time to make smart, data-backed decisions that drive sales

  • Maintain and improve your rankings with strategic, consistent tweaks based on real insights

This goes way beyond the basics. You’re not just organizing your stats, you’re learning how to use them with my guidance. We’ll work together to figure out what to do next based on your numbers, so your strategy stays aligned and your growth stays on track.

Scared of diving into the numbers? Don’t worry! It’s my literal job to make this easy for you. Your dasboard contains a lot of data and I’m going to show you how to use it.

With this full toolkit, the Etsy Visibility Accelerator gives you everything you need to make money on Etsy year-round without relying on ads or social media.

Plus, you’ll get continuous support and accountability from Sarah to answer questions and keep you motivated, answer all of your questions, and ensure you stay on track.

This small-group program is designed for hands-on support. You won’t get lost in the crowd. I’ll be right there answering your questions, reviewing your progress, and helping you stay focused and accountable every step of the way.

Choose your plan and get access to real-time coaching + strategy

Click below to join or schedule your application call today. This program is first-come, first-served. So once the final spots are gone for this cohort, doors close.

Payment Plan Package

$ 300 x 6 monthly payments
  • Access to Etsy Visibility Accelerator Course
  • Twice monthly group coaching call / office hours with a material reviews including listing reviews and SEO critiques
  • Support in a private student community
  • Personal accountability & progress check-ins from Sarah every two weeks to ensure you stay on track and make progress every week

Pay In Full

$ 1800 pay in full
  • Everything from the payment plan package +
  • PRIVATE ONE ON ONE SESSION: A focused, one-on-one call to work through your shop and set clear priorities. Sellers use this session to map product lines, review stats, and leave knowing exactly what to work on next to build momentum.
  • BLUEPRINT CALL: The Blueprint Call is a private group strategy call exclusively for pay in full buyers held right at the start of the program. We'll map out your individual shop strategy for the full six months so you enter EVA with a clear personal roadmap instead of figuring it out as you go. It runs in a hot seat format so everyone gets specific, personalized direction for their shop. You'll know exactly what to focus on from day one.
PIF BONUS:

Join Now: Spaces are limited, and once the cohort is full, enrollment will close!

The most important decision isn’t how you pay. It’s that you take action. Choose the option that fits your budget, and let’s keep building your momentum.

Want to chat with me before joining? 

If you have questions about the program, your shop, or whether EVA is the right next step for you, you can book a consult call by clicking here. It’s a no-pressure chance to talk through where you’re at, get personalized strategy, and make sure you’re joining with clarity and confidence. Not required, but it’s there if you want it.

Why this works when other Etsy advice hasn’t

There’s no shortage of Etsy advice out there.

But most of it falls into one of two categories…

❌ Surface Level Tips:

  • Tell you what to do
  • Don’t show you how to make it work

❌ Scattered strategies:

  • Don’t connect
  • Leave you doing everything with no results

The Etsy Visibility Accelerator is different because it focuses on the one thing that actually drives sales: helping Etsy understand exactly what your product is, who it’s for, and when to show it.

  • No guessing. You’re not picking keywords out of thin air or hoping something sticks. You’ll know what to target and why.
  • No “post more on social media” advice. This is built around Etsy’s search system, so your traffic comes from buyers already looking.
  • No jumping between random strategies. Everything works together, from your product line to your keywords to your listings.
  • No one-size-fits-all feedback. You’re not left to figure out how this applies to your shop. You get clear direction on what to do next.
  • No starting over every season. You’re building a shop that works year-round, not one that spikes and disappears.


This isn’t about doing more. It’s about doing the right things in the right order so your shop actually gains momentum.

What you'll see in your first 30 days:

By the end of your first month, you won’t just feel clearer…you’ll be clearer. You’ll have:

🧡 A 12-month niche strategy mapped out, so you know exactly what you’ll sell and when to list it for peak visibility.

🧡 Completed competitor research that shows you where your shop fits in the market and how to stand out.

🧡 A target keyword list for your top product lines that we’re confident will drive traffic.

🧡 A clear understanding of how Etsy’s search system works and how to use it to your advantage.

Instead of guessing what to do next, you’ll have a plan, real data to back it up, and the confidence that your shop is finally set up to grow.

And when you follow that strategy, you’ll have more traffic, more favorites, and more sales in 30 days.

Ready to join?

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What students have to say...

Katrina R.

“My first month I doubled my monthly income and by the time 6 months passed I was making triple (almost 4x) what I had been making each month!”

“This program was so helpful for my shop! I was selling on Etsy for 2 years prior to joining. My first month I doubled my monthly income and by the time 6 months passed I was making triple (almost 4x) what I had been making each month!

Alyssa N.

“It also taught me how to be productive and effective with my time and how to start paying myself!”

“This is a must for Etsy sellers wanting to learn how to optimize their listings and get found in search! You’ll even get help with mindset and goal setting, which is not something to take lightly.

Danielle S.

I was able to more than double my on-Etsy (as well as off Etsy) revenue for my business.

Sarah encouraged me to set a goal in January for the year that felt unreachable, a number that got me excited. I actually reached this goal by the end of quarter 3!

Jaimie C.

“I have seen small changes made to listings that have more than covered the cost of the program within a week of implementing them.”

“Sarah has so much knowledge about the platform and is able to provide strategic coaching that isn’t designed to make you hustle harder.

While I’m not at the six figure mark yet, I have seen small changes made to listings that have more than covered the cost of the program within a week of implementing them. And I have a plan to get to the revenue that I need to go full time in my business in the near future.”

Denae H.

"You’ve been such a help and a cheerleader for me that I feel like maybe the coaching could continue to be beneficial as I keep pushing through this first year!"

I’ve told my husband that I’ve really valued your interest and commitment to answer your students’ questions in a personal way – by making video replies specific to my shop and my products, rather than just simply answering the question and moving on. I’ve really appreciated the attentiveness that you’ve shone in the past few months and help that you’ve provided throughout our conversations. This has been so much more helpful than just an online course or ebook.

Ginny K.

I hadn’t realized how much I didn’t know when I started my Etsy Shop. 

In all the “noise” about Etsy on Facebook, YouTube, and Instagram your program stood out to me because you had been a physical therapist.  I know how expensive and difficult it can be to earn a PT degree.  Having just retired  from the physical therapy profession myself, I didn’t know if I could be successful selling online. Yet, if you could do it maybe there was hope for me. 

Your program was an inspiration. After completing the well organized modules, I learned how to increase my visibility and improve my shop. 

Now I come up on page one in Etsy searches instead of page 10 or 12!  You were very approachable and replied to my questions quickly.  I love how you answer questions with video responses.  It really helped to make sense of the material.

Hey! I'm Sarah.

I'm a multi-six figure business owner in the top 1,800 Etsy shops worldwide who has made over $750,000 on Etsy.

When I opened my Etsy shop in 2016, I made $500. I was working full time as a physical therapist, had a brand new baby, and was putting in hours I didn’t have. And for what? A few random sales that I had no idea how to repeat.

My shop was a mess. I had too many products, no real strategy, and zero understanding of how Etsy search actually worked. When something sold, I genuinely didn’t know why. And when nothing sold, I didn’t know how to fix it.

In 2017 I decided that if I was going to keep showing up, I needed to actually figure this out. So I stopped guessing and started building a real process. I learned how to get my products ranking for keywords buyers were actually searching. I optimized my listings to get clicks once they showed up in search. And I made sure that when someone landed on my shop, the listing did the work of converting them into a buyer.

I didn’t overhaul everything at once. I fixed one product line at a time, and the sales followed.

That year I made over $35,000. Profit that paid for diapers, a family vacation, and car repairs when my husband got into an accident over the holidays. From there my shop grew every single year.

That process is exactly what I teach inside the Etsy Visibility Accelerator.

portrait of Sarah Waggoner

Top 0.1% of Etsy Shops

Sold over $750,000 on Etsy

Helped 1700+ students with Etsy

FAQ:

Your Questions, Answered. We’re Here for Transparency.

Expect to dedicate a few hours per week for lessons, calls, and implementing what you learn. Each session is designed to be actionable, so you’ll see results quickly without feeling overwhelmed.

The goal is that you won’t work more hours each week than you currently are, but that the hours you DO work will be more effective at getting you sales.

You will have 6 months access to all materials and live coaching. After 6 months, your access will end. We will send you reminders when your access is ending as well as an invitation to rejoin.

Absolutely! Etsy Visibility Accelerator is designed for sellers at all stages. Whether you’re just starting or have been selling for a while but struggling with visibility, this program will guide you step-by-step through the essentials of optimizing your shop and attracting consistent, organic traffic.

Yes! Inside EVA, you’ll get two live group coaching calls every month where you can get in-depth feedback, material reviews, and personalized listing critiques. Because it’s a small group, your questions won’t get lost — I’ll know exactly what you’re working on and where you need support. You’ll also have daily access to our private community for quick questions, coaching, and real-time wins. Plus, our accountability check-ins will help you stay focused, track your progress, and make sure you’re actually moving toward your Etsy goal.

Due to the digital nature of this product, we do not offer refunds on our programs, including the Etsy Visibility Accelerator.

The modules in the included course are designed to be quick to complete. So if you have 15 minutes to start a lesson, there will be something you can learn and take action from in that time.

Yes! I would love to chat with you in a consult call. Click here to schedule your call with me!

Ready to make consistent sales without the social media hustle?

Join the Etsy Visibility Accelerator today and transform your shop in 6 months!

Got more questions? We have answers!

Reach out to us anytime by scheduling a consult call! We’re here to make sure Etsy Visibility Accelerator is the perfect fit for your Etsy business.

Sarah Waggoner

sarah@sarahjwaggoner.com

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